Free consultation

05Make it easier to continue

Finch (the user’s birb) and Micropets

Finch Care PBC

Finch: Self-Care Pet

  • Medicine & health
  • Other

YataLogic’s analysis

The key point of this case

Turns completing small goals into energy for Finch, leading to adventures and conversations.

From official information

Officially documented uses

Carry out small self-care goals set by the user.

See the official sources used ↓

Roles identified by YataLogic

The character’s job

Completing a goal gives Finch energy; once energized, Finch goes on an adventure.

What could you measure?

These are example measures for your own application, not reported performance figures from the featured company.

  • 7-day / 30-day retention
  • Return visit rate
  • Return rate after interruption
  • Completion rate

Sources

Status documented in the source: Current

Related cases

05Make it easier to continue

Diabetes Monster

mySugr GmbH (Roche Group)

mySugr - Diabetes Tracker Log

Medicine & health

YataLogic’s analysisEntering a record prompts a comment, sound or expression from Monster.

  • Other
Explore the case

05Make it easier to continue

Mirai-san

asken Inc.

Asken

Medicine & health

YataLogic’s analysisUses expressions, nutritional assessments and advice responding to food records to suggest something to try at the next meal.

  • Other
Explore the case

05Make it easier to continue

Wysa (penguin AI chatbot)

Wysa

Wysa: Mental Wellbeing AI

Medicine & health

YataLogic’s analysisMove from expressing feelings and receiving an accepting response into a short self-care activity.

  • Other
Explore the case

Consider your own business

What job could a character do for your business?

Found a relevant example? Identify your current challenge and the job you would like a character to do.

Explore a character’s role in 8 questionsDoes your company need a character in the first place?

Apply these ideas to your business

Together, we consider the character’s job based on your business, customers and use situations.

Talk to YataLogic

These cases do not prove effects caused by a character alone. Officially documented uses are presented separately from YataLogic’s analysis of their roles.

Names and trademarks belong to their respective owners. YataLogic has organized these applications from public information; inclusion does not imply a partnership or endorsement by any featured company or organization. Linked originals may be in Japanese or another language.

Visit the YataLogic website
← Back to all case studies