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05Make it easier to continue

Dollar$ the Dog

First State Bank

Kids Club Savings

  • Finance & insurance
  • Stores

YataLogic’s analysis

The key point of this case

Retains account balances, quarterly statements and savings goals set by the child.

From official information

Officially documented uses

  • Children setting savings goals
  • Making regular deposits into an account
See the official sources used ↓

Roles identified by YataLogic

The character’s job

Appears as a friend in the Kids Club.

What could you measure?

These are example measures for your own application, not reported performance figures from the featured company.

  • 7-day / 30-day retention
  • Return visit rate
  • Return rate after interruption
  • Completion rate

Sources

Status documented in the source: Current

Related cases

05Make it easier to continue

Ca$h the Dog

Citizens Bank

Ca$h Savings Club

Finance & insurance

YataLogic’s analysisCombines account balances, deposit records and paw-print stamps with a choice of a plush toy or donation.

  • Stores
  • Merchandise
Explore the case

Consider your own business

What job could a character do for your business?

Found a relevant example? Identify your current challenge and the job you would like a character to do.

Explore a character’s role in 8 questionsDoes your company need a character in the first place?

Apply these ideas to your business

Together, we consider the character’s job based on your business, customers and use situations.

Talk to YataLogic

These cases do not prove effects caused by a character alone. Officially documented uses are presented separately from YataLogic’s analysis of their roles.

Names and trademarks belong to their respective owners. YataLogic has organized these applications from public information; inclusion does not imply a partnership or endorsement by any featured company or organization. Linked originals may be in Japanese or another language.

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