03Be understood

Harerun / Volken

Japan Meteorological Agency

  • Government & public services
  • Web

YataLogic’s analysis

The key point of this case

Map numerical levels to body colors and expressions as cues for choosing an action.

From official information

Officially documented uses

  • Harerun is used in the agency’s general communications, while Volken is used for volcanic disaster preparedness.
  • Volken’s body color and volcanic plume change with the state of volcanic activity.
  • The official special website and Meteorological Science Museum offer learning through exchanges between characters, quizzes and games.
See the official sources used ↓

YataLogic’s view of the challenge

Which challenge does this relate to?

Numbers in volcanic alert levels and explanations of activity may not readily connect the severity of danger with the actions a person should take.

Roles identified by YataLogic

The character’s job

  • Map volcanic activity to Volken’s body color and plume
  • Present beginners’ questions in sequence through exchanges with Harerun
  • Use quizzes and games to prompt choices of actions appropriate to each level

Application ideas from YataLogic

How could another business apply this?

Map conditions such as equipment faults or inventory levels to a character’s color, expression and shape.

Where is it used?

Japan Meteorological Agency special website and Meteorological Science Museum

What could you measure?

These are example measures for your own application, not reported performance figures from the featured company.

  • Explain how displays differ with the state of volcanic activity
  • Choose an action appropriate to the volcanic alert level

Sources

Source checked: 2026-09-02

Status documented in the source: Current example

Consider your own business

What job could a character do for your business?

Found a relevant example? Identify your current challenge and the job you would like a character to do.

Apply these ideas to your business

Together, we consider the character’s job based on your business, customers and use situations.

Talk to YataLogic

These cases do not prove effects caused by a character alone. Officially documented uses are presented separately from YataLogic’s analysis of their roles.

Names and trademarks belong to their respective owners. YataLogic has organized these applications from public information; inclusion does not imply a partnership or endorsement by any featured company or organization. Linked originals may be in Japanese or another language.

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