03Be understood

Mizu-Chan/GPM

NASA/Global Precipitation Measurement(GPM)Mission Education

  • Government & public services
  • Educational materials

Includes historical examples

YataLogic’s analysis

The key point of this case

Represent the relationship between water, precipitation and satellite observation through two characters’ meeting and conversation.

From official information

Officially documented uses

  • NASA GPM describes Mizu-Chan as a personification of water and precipitation, and GPM as a personification of an Earth-observing satellite.
  • The official award page explains that Mizu-Chan’s hair, clothing, clouds and other features incorporate meanings related to water, the sun, clouds, precipitation and the water cycle.
  • The winning characters were used in the educational comic Raindrop Tales: GPM Meets Mizu-Chan.
See the official sources used ↓

YataLogic’s view of the challenge

Which challenge does this relate to?

The connections among precipitation, the water cycle and Earth-observing satellites are not directly visible, making it difficult to imagine in one sequence what circulates, what satellites observe and how the data is used.

Roles identified by YataLogic

The character’s job

  • Represent water and precipitation as the character Mizu-Chan
  • Represent the GPM Earth-observing satellite as a speaking character
  • Use the two characters’ meeting and conversation to tell the story of precipitation observation

Application ideas from YataLogic

How could another business apply this?

Assign separate characters to the object being observed and the observation system, and explain their relationship through conversation.

Where is it used?

GPM educational comic Raindrop Tales: GPM Meets Mizu-Chan

What could you measure?

These are example measures for your own application, not reported performance figures from the featured company.

  • Explain the relationship among water, clouds and precipitation through the character’s design
  • Distinguish the GPM satellite’s role in observing precipitation

Sources

Source checked: 2026-09-02

Status documented in the source: Historical case

Consider your own business

What job could a character do for your business?

Found a relevant example? Identify your current challenge and the job you would like a character to do.

Apply these ideas to your business

Together, we consider the character’s job based on your business, customers and use situations.

Talk to YataLogic

These cases do not prove effects caused by a character alone. Officially documented uses are presented separately from YataLogic’s analysis of their roles.

Names and trademarks belong to their respective owners. YataLogic has organized these applications from public information; inclusion does not imply a partnership or endorsement by any featured company or organization. Linked originals may be in Japanese or another language.

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