YataLogic’s analysis
The key point of this case
When the same character appears repeatedly at waking, starting learning, receiving help and being praised on completion, it may be remembered as a companion who woke and learned alongside the child more than as a teaching-material brand.
From official information
Officially documented uses
The official profile describes Korasho as the protagonist Kids’ school backpack transformed by mysterious power, with a January 1 birthday.
See the official sources used ↓Roles identified by YataLogic
The character’s job
The official profile describes Korasho as the protagonist Kids’ school backpack transformed by mysterious power, with a January 1 birthday.
Application ideas from YataLogic
How could another business apply this?
In continuing services, have the same personality respond at the start, middle and completion. Vary messages according to name, progress and milestones and retain achievement history.
Where is it used?
The official profile describes Korasho as the protagonist Kids’ school backpack transformed by mysterious power, with a January 1 birthday.
What could you measure?
These are example measures for your own application, not reported performance figures from the featured company.
- Familiarity
- Trust
- Intention to engage again
- Intention to share
- Intention to recommend
Sources
- View the official page (opens in a new tab)sgaku.benesse.ne.jp
